Robertson Adams Digital, August 2016 to present.

  • Riviera Presbyterian Church: Zoom producer (30+ sessions), linear video producer, website editor.

  • Walton Lantaff Schroeder & Carson: Zoom webinar producer (7 sessions), marketing and web edits.

  • Political Campaigns: Digital marketing campaigns including print, text, banners, logo, for Candidate Jose Rodriguez, Councilman Steve Green, Mayor Sally Phillips.

  • Miami Mindfulness: Website, posters and publications. Event planning, marketing, ticketing, administration and video. Digital strategy.

  • Area Stage Company: Write grants; design/update website; design marketing materials for programs, classes and theatrical shows. NEA grant applicant, Miami Foundation, Knight Arts etc.

  • South Florida Digital Alliance: Provide technology support and training for local clients

  • Just Ask Domestic Help: WPForms web app development, design.

  • Douglas Seaton and Associates: Website development, UI/UX.

  • The Funders Network for Smart Growth and Livable Communities: Salesforce Administrator and trainer. Conference Event app admin and configuration.

John S. and James L. Knight Foundation, June 2002 to July 2016. Communications Associate/Webmaster.


Wrote and edited original content for the foundation to advance the foundation’s mission; created original and iterative visual and multimedia content for Knight’s digital platforms; prepared and distributed information, such as emails, newsletters and other material.

  • Web production: coded and edited headlines, video and images for thousands of blog posts.

  • Video production: taped and edited video for web installation.

  • Customer Relationship Management (CRM): Edited content and built campaigns to nurture relationships with grantees and the public using a variety of solution technologies.

  • Vendor management: Maintained relationships in design and tech community and reviewed them for potential work assignments. Managed performance, timeline, deliverables and costs.

  • Webmaster: Produced and managed multiple sites; including content, security patches, analytics, domain names. Configured and managed servers. Liaised with support as needed.

  • Public relations: Represented the organization at professional organization, workgroups and seminars.  Respond to media and public queries.

Knight Ridder Digital, February 2000 - May 2002. Senior Designer (and 30+ other websites)

  • Designed and produced custom web sites for clients including Miami Red Cross, Orange Bowl, Greater Miami Chamber of Commerce, Grove Art Festival. Web banners and flash media campaigns.

  • Produced multimedia editorial content for website for breaking and headline news, such as hurricane tracking, 9/11 attacks, the Afghanistan war and coverage of Castro’s Cuba.

The Miami Herald, April 1996 – February 2000. Senior editorial artist


Reported and executed data visualization graphics that ran daily in The Miami Herald. Planned news coverage, features and packages. Covered global and local news, science, business, weather.

Earlier Professional Experience

  • Allison Legal Graphics Group, Litigation Graphics Designer, Miami, April 1995 – April 1996

  • Nihon Keizai Shimbun, Graphics and Layout Editor, Tokyo, April 1991 – March 1995

  • Knight Ridder 25/43 Project, Graphics Editor, Boca Raton, Fla., Feb. 1990 –  Feb.1991

  • Knight Ridder Graphics Network, Graphics Reporter, Washington D.C., Aug. 1986 – Feb. 1990



University of Florida


Bachelor of Science degree awarded 1986 by UF College of Journalism and Communications. Major: Advertising; Minor: Business Management; Specialization: Videotext (12 hours).



Elementary Spanish, Japanese.

Personal and Civic


  • Poll Worker, Miami-Dade County Elections

  • Eagle Scout, Assistant Scoutmaster and Troop Committee Member, BSA Troop 941. Council Member, Everglades District, South Florida Council.

  • Board Member, South Miami Neighbors Inc.

  • Member, South Florida Digital Alliance.

  • Graduate, 2005 Leadership Miami.

  • Fmr. Member, Toastmasters, South Miami Chapter

  • Fmr. Horticulture Volunteer, Fairchild Tropical Botanic Gardens

  • Fmr. Officer and Board Member, Ludlam Elementary PTA.

  • Fmr. Board President, The Child Care Center Inc.

  • Fmr. Board President, Forest Cove HOA.


I reside in Miami with my wife and daughter.

Also: VR "Trusted" Google Street View and L7 Google Local Guides








Available upon request. See LinkedIn profile. Follow me on Twitter, Facebook or Instagram.

Copyright © 2020 by Robertson Adams, Miami Florida.

Absolutely all rights reserved.